Rita's Italian Ice & Frozen Custard

Rita’s Italian Ice & Frozen Custard on Burton recently opened. It is pleasant enough to visit the outdoor order window in warm weather. In the depths of the Michigan winter … The menu offers custard, Italian Ice and mixes of the two in either layers or blended. The range of flavors is interesting. The custard is very rich and complimented nicely with the Italian Ice. They even offer pints of custard in several flavors to take home.

The app says lemonade all summer long and this one did not have it ! They told me they change flavors daily only mango stays ! Three employees and it took awhile to do one ice blender and I was the only customer at 3 pm on Thursday ! Holland so much better !

Their Gelatis are always fantastic, but this was the vanilla concrete (I didn’t eat any of it before I took the photo) but it felt short and not worth it:( The closing shift tonight, aside from the person taking orders, was also extremely rude and arrogant. I get it’s late and everyone wants to go home but don’t take it out on customers. HOWEVER, they did take our concrete back and topped it off with more ice cream!

When we arrived it seemed like they were closing early for no apparent reason and only had Italian Ice available. Very disappointing.

Great new addition to Brenton Village. The s'mores cream ice was amazing and Brian the owner was very accommodating along with his team!!!!