Rita's Italian Ice & Frozen Custard

Shopping Center, 4727 E Bell Rd, Phoenix, AZ · Ice cream shop

Rating
4.5/5
★★★★★ 4.5
Reviews
20
Rank in Shopping Center, 4727 E Bell Rd, Phoenix
#1
of 1 restaurants
City Percentile
0%
rating percentile
Address
Rita's Italian Ice & Frozen Custard, Shopping Center, 4727 E Bell Rd, Phoenix, AZ 85032
Phone
(602) 703-1484
Website
www.ritasice.com/location/ritas-of-tatum-point-az
Status
Closed · Opens 12 PM

Rita's Italian Ice & Frozen Custard is a restaurant located in Shopping Center, 4727 E Bell Rd, Phoenix, AZ. It is one of 1 restaurants listed in Shopping Center, 4727 E Bell Rd, Phoenix. Its 4.5-star rating matches the Shopping Center, 4727 E Bell Rd, Phoenix city average of 4.5 stars. Based on combined rating and review volume, it currently ranks first among restaurants in Shopping Center, 4727 E Bell Rd, Phoenix. There are 10 photos associated with this location.

About Rita's Italian Ice & Frozen Custard

Rita’s Italian Ice & Frozen Custard is the largest Italian Ice concept in the nation. With over 600 shops operating in 32 states, our popular chain offers a variety of frozen treats that will leave your taste buds wanting more! Italian Ice - our... More

Hours

Saturday12 PM–10 PM

Customer Reviews

★★★★★ 5.0 G V · Jan 2026

Absolutely unbelievable. This was the first time I’ve ever went into Rita’s Italian Ice & Frozen Custard and oh my goodness this completely blows away any ice cream shop that I’ve gone to yet in the valley. I’ve always been a fan of Cold Stone Creamy including Dairy Queen but this put them all to shame. It’s funny I’ve driven past this store multiple times going down Tatum but never thought of pulling in until tonight and I don’t regret it one bit. The Customer Service was stupendous. You can tell that the man behind the counter really supports his products and enjoys seeing his customers truly satisfied. So I decided to go with my usual staple like I do other places and I did a chocolate vanilla swirl in a sundae cup size large.

★★★★★ 5.0 Er · Mar 2026

from Philly originally and miss the food and dessert very much. I stopped by here and got a quart of coconut cream water ice to take home with me. best customer service ever. I drove 20 mins to come here since the employees are much friendly here than the one in Glendale. thanks for the water ice and reminder of "home".

★★★★☆ 4.0 RRix2018 · May 2023

First time having frozen custard. Took my oldest son and we got the twist which is vanilla and chocolate. Those are the only flavors they have and then you can choose from toppings if you like. It was good, kinda like a cross between ice cream and fro-yo but you can only eat a little before your stomach hurts. It’s really rich and dense. They have this thing that is frozen Italian ice with a little frozen custard on top. I think that would be really good since it’s just a dollop, probably not as rich as getting a whole bowl of frozen custard and I can imagine it would be very complimentary to frozen Italian ice. So I am definitely going to go again to try that. We went on a Thursday night around 8pm. There were a handful of people there but we didn’t have to wait in line. There is ind

★★★★★ 5.0 Steve K · Nov 2025

Harlem and Riley are amazing! Absolutely love coming in here when they are working! They definitely deserve a raise for their outstanding customer service and attitude!

★★★☆☆ 3.0 Madison Boraski · Dec 2025

I signed up for the app because I saw an advertisement about getting a free ice when you sign up. However, when I signed up I did not get a free ice nor did it show on the app or on the register. Please fix the app or the advertising.

Accessibility & Amenities

✓ Wheelchair Accessible Entrance ✓ Wheelchair Accessible Parking Lot ✓ Wheelchair Accessible Restroom ✓ Assistive Hearing Loop

Services

Ice cream shopDessert restaurantDessert shopSundae restaurant

This listing is informational. Contact the business directly to verify credentials, services, and availability.