Rita's Italian Ice & Frozen Custard

Water Ice at Rita's is 10/10. This is my favorite Rita's in Atlantic County. Not a big fan of the custard myself, but my family loves it. I like my orders to be water ice only always a half & half flavor. P.S. The 3 best water ice flavors are- in order : green apple, strawberry, & mango.

This is absolutely hands down the best Rita’s store in NJ!!! They have the very best selection of ices and everyday they serve strawberry ice flavor!!! We had Madison as our server and she is so very friendly and professional with such a great attitude . There should be more employees like her at every store! Will definitely be coming to this store before and after every Atlantic City visit!!! The very best⭐️⭐️⭐️⭐️⭐️😋😋😋😋😋

Got small chocolate and the cup it came in was 60% full like you know nobody gets ice cream in winter at least fill it for the 7 customers that show up lol

Great staff at the absecon Rita's! Very friendly and fast. They have all the ice flavors and usually there isn't a line if you go during the day/week days. It can get busier on evenings and weekends. The road to get here is a back road.

Very Disappointing Experience on Mother’s Day Unfortunately, my family and I had a terrible experience at Rita’s in Absecon on Mother’s Day. We visited for a simple treat and waited a long time for our order, but we remained patient and polite throughout. Once we finally received our ice cream, my toddler accidentally dropped her spoon. I went to the counter to ask for a new one, and while the owner gave me one, she did so reluctantly and questioned why I needed it. I explained that my toddler had dropped hers, which should have been enough. A few minutes later, I accidentally dropped a spoon myself, so I went back to ask for another. This time, the owner reacted with visible anger and snapped, “Are you kidding me? These spoons cost a lot of money. This is ridiculous, and this will be th